editorial
visualization
Foerdermittelcheck.de | weimar

Modern branding for Foerdermittelcheck.de

client

BDS Akademie

collaborations

Luise Worms (Illustration & Animation)
Felix Harzendorf (Web Development)

year

2020

Two stacks of business cards on an orange surface, one showing the dark back with Fördermittelcheck.de logo, the other showing the front with contact details for Sebastian Klose, including email and phone number.Logo with stylized geometric shape above the text 'Foerdermittel check.de' in gradient purple and orange, shown on white and dark backgrounds.

There are public funding programs for almost every industry, yet many offerings in this field come across as confusing and uninviting. With the corporate design for Foerdermittelcheck.de, we show that it can be done differently: the modern branding makes the BDS Akademie’s consulting platform clear, friendly and trustworthy. Illustrations and an animated explainer video guide users step by step through the service and show how companies can find the right funding for their projects. Branding, web and editorial come together into a coherent overall presence.

Typography and color palette showing three fonts: Museo Sans 100 in light blue, Museo Sans 500 in black, and Caladea Bold in pink, each with uppercase, lowercase letters, numbers, and special characters; alongside six colored circles in dark blue, purple, blue, pink, orange, gray, white, and a pink-orange gradient.
Open booklet with German text comparing GmbH and Co. KG and Stille Gesellschaft business structures on a blue background.
Open booklets laid out flat showing German text with headings, a cartoon woman illustration, and informational lists.
Certificate, gold pen, business cards, envelope, and binder clips arranged on an orange surface.
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