Editorial design for Exactag

For Exactag GmbH from Düsseldorf, we developed a clear, modern editorial design. Brochures and white papers present the work of the marketing attribution specialist with clients such as Eurowings, OBI and Deutsche Bahn. We translated complex data and relationships into accessible charts, infographics and illustrations that communicate the content precisely and with visual impact. Complemented by photography and a consistent layout system, the result is a set of publications that make expert knowledge accessible and position the brand convincingly in a B2B environment – from sales meetings to trade fairs.